Jimmy Esteban

EdTech Product Initiatives (NDA)

UI Design
UX Design
AI

Under NDA. In compliance with project confidentiality, proprietary branding, specific details, and raw metrics have been obscured. This case study highlights the methodologies, user flows, and design systems used during the project. Reach out to discuss further details privately.

EdTech Product Initiatives (NDA)
• Highlights

Key Points That Define Our Success

2023/08 - Present

UI/UX Designer

0+

Projects/Features Completed

Successfully completed roadmap items aligning with internal team, user, and business needs.

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All About the Users

Conducted user research and usability studies to validate concepts.

0mins

Engagement

Per Amplitude analytics tracked by our PM, average student time on the platform increased from about 7 minutes to 11 minutes through lots of innovative and engaging ideas.

Selected Works

AI Grading Summaries for Students & Teachers

Shipped

Problem: Teacher feedback pointed to too much time being spent manually reviewing and summarizing student answers.

Goal: Use AI to generate quick, accurate summaries of student performance for teachers.

Result: Teachers reported spending noticeably less time writing summaries by hand, since they could start from a generated draft instead.

AITeacher ExperienceStudent Experience
Timeline:1 month
The Team:1 PM, 1 Designer, 1 Engineer, 1 QA
AI Grading Summaries for Students & Teachers

AI-Powered Library for Teachers

Shipped

Problem: Teachers reported difficulty finding relevant content quickly within a growing content library.

Goal: Use AI to recommend content aligned with what a teacher is currently teaching.

Result: Early usage showed teachers returning to the recommended content section repeatedly rather than searching from scratch. Several teachers specifically called out saving time on lesson prep as the main benefit.

AITeacher ExperienceAdmin ExperienceRecommendations
Timeline:1 month
The Team:1 PM, 1 Designer, 1 Engineer, 1 QA
AI-Powered Library for Teachers

AI Next Steps for Students

Shipped

Problem: A recurring student question was simply: what should I work on next?

Goal: Recommend next steps tailored to each student's specific weaknesses and recent performance, not just generic content.

Result: Both students and teachers noticed improvement, since students finally knew what to work on based on their actual weaknesses instead of guessing.

AIStudent ExperienceRecommendations
Timeline:2 months
The Team:1 PM, 1 Designer, 1 Engineer, 1 QA
AI Next Steps for Students

Other Projects/Features

Multi-platform design system

Extended the shared design system to stay consistent across web and mobile, so components didn't drift as new surfaces were added.

Student portal revamp

Refreshed the student-facing portal to match the newer design language and improve day-to-day usability.

Instructor portal upgrades

Rolled out usability and workflow improvements to the instructor-facing portal based on ongoing feedback.

Gamifications

Introduced game-like elements across the student experience to make learning feel less like a chore and more engaging day to day. The last time I measured it, average time spent on the platform moved from about 7 minutes to 11 minutes per session.

Admin and Teacher exercise creation

Built tools for admins and teachers to create and manage exercises directly in the platform, instead of relying on outside documents.

Reports for different users

Built tailored reporting views per user type, surfacing the metrics most relevant to students, teachers, and admins respectively.